THE SEO & ONLINE MARKETING AGENCY

Search engine optimization
is a marathon.
We're the (legal) performance enhancer.

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  • Swiss Life
  • Salvia
  • Luamaya
  • Hermes
  • Hugo Boss
  • DHL
  • NordVPN
  • Klingele
  • BGV Badische Versicherungen
  • Hünnebeck
  • Smarketer
  • RWTH Aachen University
  • Steinbeis

Companies that trust us!

The Farbentour team at work

Start the change.

Get more traffic, more visibility and more leads via Google Search, ChatGPT & co.

See our high level of client satisfaction for yourself: 9 out of 10 clients work with us long-term.

Strategic, structured and highly professional: we implement every measure for your SEO success quickly, reliably and precisely.

Full transparency and high predictability: an end to inefficient marketing spend.

Outstanding companies deserve attention.

SEO as a scalable competitive advantage & revenue driver

Strategic, structured and highly professional, we implement every measure for your SEO success quickly, reliably and precisely. Full transparency and high predictability instead of inefficient marketing spend.

SEO Audit & Strategy

We analyse your website, uncover its potential and develop an SEO strategy that truly fits you.

SEO Audit & Strategy
Keyword & Prompt Research
Competitor Analysis

SEO Management

With us as your partner, you can hand over SEO with peace of mind – on-page, off-page, technical and content from a single source.

Monthly Management
On-Page & Off-Page SEO
Monitoring & Reporting

Link Building & Digital PR

We develop a successful link building strategy and build strong backlinks for your website.

Link Building Management
Digital PR
Link Risk Management

GEO / LLMO – AI Search

So your brand is mentioned and cited in ChatGPT, Perplexity & Google AI Overviews too – Generative Engine Optimization.

LLMO / GEO Management
GEO Audit
Mentions for AI Search

On tour for over 10 years …

Your experienced SEO agency

For over a decade, we have been giving our clients reach, specifically growing their traffic and sustainably increasing their revenue. We focus on what we do best: making companies visible and securing their success long-term. We are based in the DACH region – but we actively support our clients worldwide.

Over 10 years of experience – proven by references and awards
Trained SEO experts instead of empty promises
Google AND AI search: SEO + GEO from a single source
Full transparency and high predictability
More about us & our values →
The Farbentour team in Mettmann

Successful SEO case studies

Over 1,000% more visibility

Our results speak for themselves

With tailored strategies, we achieve impressive gains in traffic, sales and visibility – often more than 1,000%. A selection of our case studies:

Specialised in your industry

SEO solutions for your industry

Every industry has its own search logic, competitors and potential. We know them – and deliver strategies that fit precisely.

We are AI Search Ready

Visible in AI answers, too

We make your company visible in AI chats as well. With GEO (Generative Engine Optimization), we ensure that your content, products and services are preferentially mentioned and cited by AIs.

As one of the first first-mover agencies in Germany, we have already successfully advised numerous clients in this new field. Secure your head start now.

Learn more about GEO
FT

This is why 9 out of 10 clients work with us long-term!

What our satisfied clients say:

  • After bad experiences, finally the right SEO agency...

    After very bad experiences with another SEO company, I switched to "farbentour.de" with a healthy dose of scepticism. Mr Auler and his team proved me wrong in no time, and a successful collaboration developed – reflected, among other things, in our strong Google rankings. I am looking forward to what comes next!

  • Fast and reliable...

    “We have worked with Farbentour on several website relaunches. Farbentour supports us quickly and reliably with the SEO expertise we need – just as if they were our own employees.”

  • Farbentour delivers results...

    In Farbentour Online Marketing GmbH we have found a reliable partner for our digital PR and SEO goals. Every task is implemented quickly and dependably. Working together is a pleasure and, most importantly, the results speak for themselves. We can recommend the Farbentour agency to anyone!

  • Rankings improved enormously...

    “As part of our relaunch, Farbentour brought our company website up to date with state-of-the-art SEO measures. Our rankings improved enormously as a result. Everyone on the team is always extremely helpful. A partnership that really works.”

  • Revenue increased significantly...

    “We are very happy with the collaboration with Farbentour. The SEO measures increased our revenue significantly. The team’s expertise and commitment won our trust and turned the collaboration into a real success.”

  • Extremely professional and quick...

    “I have handed projects to Farbentour on several occasions. The team is extremely professional and quick. The execution could not have been better. Not every agency can do that!”

  • The only provider who kept their promise...

    “I would like to thank the Farbentour team for the clean work they have done. After five agencies, you are the only provider who kept their promise. Simply outstanding.”

  • Excellent expertise and reliability...

    “What we value about the Farbentour agency is their excellent expertise and reliability. As a client we are very satisfied and intend to continue working with them.”

  • A noticeable rise in organic traffic...

    Since Fabian and his team took over our SEO, our visibility and organic traffic have risen sharply. Many keywords now rank consistently in positions 1 to 3. Many thanks to you for the great job!

  • First-class results delivered...

    “Top marks with distinction! We came to Fabian Auler and his team through a recommendation, and all I can say is that the work is perfect. Besides being reliable, Farbentour has consistently delivered first-class results since we started working together – and dealing with the whole team is a real pleasure on top of that.”

  • Very client-centered...

    „Reliable and very client-centered. Thinks along with any project we are working on and always makes sure we get the best performance!"

  • We recommend Farbentour...

    “We are absolutely happy with the collaboration with Farbentour! Communication and coordination run smoothly and without any fuss. Our questions are answered very quickly and in a highly client-focused way. We definitely recommend Farbentour!”

Featured in & we share our knowledge

Featured in: OMR, Content World, SEO Campixx, Springer Gabler, Ryte, SCM, Semrush

Straightforward & transparent

How we work together

Step 1

Free initial consultation

We get to know each other, clarify your goals and check – with no obligation – whether we are a good fit.

Step 2

SEO audit & strategy

We analyse your website, competitors and potential – and develop your tailored SEO & GEO strategy.

Step 3

Implementation

On-page, off-page, technical, content and link building – we implement every measure quickly and precisely.

Step 4

Monitoring & reporting

Transparent reports show your progress. We keep optimising continuously.

The essentials at a glance

Frequently asked questions

What sets Farbentour apart from other SEO agencies?

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For us, SEO is not a by-product of a full-service agency but our core competence for over 10 years. Instead of superficial full-service confusion, you get real SEO specialists – even other agencies book us to run SEO campaigns for their clients. Add to that real case studies with real numbers, full transparency instead of empty ranking promises, and SEO + GEO (AI search) from a single source.

Which companies are Farbentour's services suited to?

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From SMEs and online shops to large corporations – across all industries. Whether e-commerce, B2B, healthcare, finance, SaaS or industry: what matters is that you want to sustainably achieve more visibility, traffic and revenue via Google and AI search. We are based in the DACH region but support our clients worldwide.

What references does Farbentour have?

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We have already been privileged to work for renowned companies and strong brands across many industries – a selection: DHL, Hermes, HUGO BOSS, Swiss Life, Bitpanda and NordVPN. Add to that numerous mid-sized companies and online shops such as Klingele, Hünnebeck, Luamya, Gartenhausfabrik, Flex, Maxilia and Kartenliebe. We are happy to show you meaningful case studies with real numbers in detail.

How do we work together? What does the process look like?

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In four steps: free initial consultation, SEO audit & strategy, implementation (on-page, off-page, technical, content, link building and GEO) and ongoing monitoring & reporting. You always know what we are working on and what results are being achieved – all transparent and on an equal footing.

What does SEO from Farbentour cost?

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The cost depends on your goals, the size of your website and the competition. As a guide, SEO audits start at around €2,500. Ongoing monthly management depends on the size of your website and the desired level of optimisation – a flat rate cannot be quoted seriously here. In the free initial consultation, you receive a transparent assessment tailored to you – with no hidden costs.

How long does SEO take and when will I see results?

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SEO is a marathon, not a sprint. Since every website has different starting conditions, this cannot be stated across the board – in our experience, first results appear after about 6–12 months. After that, SEO works sustainably and keeps building continuously.

Is there a minimum term or a long contract commitment?

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A partnership on an equal footing matters more to us than long contracts. The fact that 9 out of 10 clients work with us long-term is down to the results – not to contract clauses. We clarify the specific terms individually in a personal conversation.

Do you also optimise for AI search like ChatGPT?

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Yes. With GEO (Generative Engine Optimization), we ensure that your content is mentioned and cited in ChatGPT, Perplexity, Google AI Overviews & co. As one of the first first-mover agencies in Germany, we have already successfully advised many clients here.

How do you recognise a good SEO agency?

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By real references and meaningful case studies, by transparency in the initial consultation and by well-founded content. Warning signs are ranking guarantees, aggressive cold calling and superficial "quality certificates". We rely on real numbers, knowledge transfer and open communication.

What are Farbentour's company values?

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Our philosophy rests on four pillars: a strategic, data-driven approach for sustainable success, specialisation in SEO instead of full-service confusion, open & transparent communication with regular calls and status reports, and your satisfaction as our focus – which is why we do without unnecessarily long contracts. Beyond that, we clearly stand for equality and a respectful way of working together. In short: we are the legal doping for your SEO success.

Success famously starts with taking action …

… and your SEO success can start today

Get tailored SEO recommendations and find out whether we are not only a good fit but can, above all, succeed together.

Personal consultation with one of our SEO experts
Free initial analysis of your website
Tailored SEO proposal: free & non-binding
Book a non-binding introductory meeting
The Farbentour team in a consultation